SANTONI
Photographer & Influencer Visual Storytelling Advisor
2019 – 2022
Collaborated with Santoni’s marketing and influencer teams to craft high-impact visual storytelling across photography and videography. Played a key role in capturing the brand’s refined craftsmanship through influencer-driven narratives and lifestyle moments, enhancing Santoni’s digital identity and campaign engagement.
Key Responsibilities & Achievements
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Influencer-Focused Visual Content
Partnered with selected influencers to document authentic brand moments through lifestyle photography.
Captured refined, emotionally resonant imagery that reflected Santoni’s artisanal heritage and contemporary appeal. -
Creative Photography & Videography
Directed and produced content for digital campaigns, and social media activations.
Supported video creation with behind-the-scenes coverage, and short-form branded content. -
Marketing & Campaign Collaboration
Worked closely with the marketing team to align visual storytelling with strategic campaign goals.
Delivered creative assets tailored for use across multiple touchpoinnts, ensuring consistency in messaging and visual identity. -
Brand Storytelling & Elevation
Helped amplify Santoni’s identity through humanized storytelling, bridging elegance with emotion.
Enhanced campaign performance through compelling visuals that connected with global audiences.
