ALBERTA FERRETTI
Rainbow Resort 2020 Campaign
Photography & Videography
Campaign Overview
Led the photography and videography for Alberta Ferretti’s Rainbow Resort 2020 campaign, capturing the vibrant spirit of the collection through a visually rich production set across diverse Australian landscapes.
Key Responsibilities & Achievements
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Project Planning & Execution
Defined creative objectives, developed budgets, and managed all production logistics.
Scouted and secured visually compelling Australian locations, managing permits and pre-production needs. -
Talent & Crew Management
Assembled and directed a skilled local team, including models, videographers, and stylists.
Oversaw contracts, schedules, and on-site coordination to ensure optimal workflow and creative synergy. -
Production & Post-Production
Directed on-location photography and videography, aligning with Alberta Ferretti’s luxury aesthetic.
Supervised editing and post-production to deliver refined, campaign-ready assets.
Conducted a full post-project review to guarantee global brand consistency and delivery excellence.
Highlights & Impact
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Successfully led a high-profile international campaign across remote and picturesque Australian locations.
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Seamlessly coordinated between global brand teams and local production, maintaining visual integrity and storytelling throughout.
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Delivered high-quality final assets for global marketing, showcasing Alberta Ferretti’s collection with vibrant elegance.
