ART DIRECTOR ADVISOR
2024 · 2025
Entrusted with shaping the visual identity of Lillian Muir, an emerging luxury skincare brand, through a visually compelling lifestyle campaign.
As Campaign Director and Photographer, the creative direction ensured imagery that embodies sophistication, elegance, and premium appeal, resonating deeply with a high-end clientele.
Beyond photography, served as Visual Advisor, collaborating closely with the brand’s founder to maintain seamless alignment with its luxury positioning. The creative vision extended into the Resort 2024 collection, capturing beauty products, kaftans, and swimwear, integrating these elements into a cohesive luxury narrative.
Continuing to refine and evolve Lillian Muir’s visual storytelling, ensuring the brand’s aesthetic remains aspirational, elevated, and aligned with its long-term vision.
