When bloggers become models…Part III (finale)

I am more than overwhelmed with how successful this project has been. Bianca, Jess and Jasmin are stars in my eyes and the feedback that has been generated regarding using bloggers as models has been more than what I expected. This includes a positive comment on twitter from the head of Independent Fashion Bloggers in New York. It just proves that fashion bloggers have so many skills to offer and are an essential part of the fashion industry. This is an important message in the lead up to the Rosemount Australian Fashion Week.

shirt-MinkPink; jeans-Billabong; shoes-Charlotte Russe; hat-Sportsgirl; fragrance-Acqua do Gioia by Giorgio Armani

Jasmin from friendinfashion is no new comer to the fashion blogging world and has been doing this for a few years now. Her experience and knowledge has generated many thousands of dedicated followers to her blog. Jasmin is exactly how I thought she would be when I met her. Her personality from her blog shines through in this street style shot of her.

If you are a brand and are thinking of inviting bloggers to do collaborations, this is the perfect example of how successful it can be.

Thank you again to Bianca, Jess and Jasmin for making the photoshoot for the next Sarah Connors SS11/12 campaign so successful. You are true professionals in my eyes.

Lee x

Blogger collaborations have only just began. You never know. You just might be contacted by me in the near future for a new project that is in the works.


Lee Oliveira
Related Posts